The Reddit Market Index: how global Reddit talks about China tech & AI.

Reddit Market Index tracks how Reddit discusses China tech and AI: monthly net sentiment, brand share of voice, top communities and authors from 266,834 posts.

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Data as of 2026-11-08cached snapshot

Posts analyzed

264,790

99.2% sentiment coverage

Communities profiled

945

subreddits with sentiment signals

Brands tracked

132

AI, tech & robotics brands

Authors profiled

165,676

influence + sentiment scored

Sentiment

Net Sentiment Index

MONTHLY · LAST 24 MONTHS

Monthly net sentiment score (NSS) across all monitored China-related discussion. NSS = (positive − negative) × 100 / total posts. Explore overall, per category, or per brand.

Monthly net sentiment trend+4.1+11.1+18.1+25.0+7.02024-122025-062025-122026-052026-11
Monthly net sentiment trend: 2024-12 +14.0 to 2026-11 +7.0, 24 points.

Attention

Attention by Category

YEARLY · LAST 10 YEARS

Yearly discussion attention per keyword category, measured as the sum of Reddit post scores.

aipolicyrobottechgeoconsumer
Yearly attention by category, stacked sum of post scores11.5M22.9M34.4M45.9M201720192021202220242026
Yearly attention by category, stacked sum of post scores: ai, policy, robot, tech, geo, consumer stacked over 10 dates from 2017 to 2026.

Sum of post scores. Absolute-volume metric — collection structure changed in 2026-03; cross-period levels are directional, not exact.

Attention

Brand Attention

MONTHLY · LAST 24 MONTHS

Monthly attention (sum of post scores) for the most-discussed brands in the selected category — switch between AI, Tech, and Robot. The top 7 brands are shown; all remaining brands are folded into Others.

DeepSeekMegviiAlibabaKIMIKuaishouGLMByteDanceOthers
Monthly AI brand attention, stacked sum of post scores399.7K799.4K1.2M1.6M2024-122025-052025-092026-022026-062026-11
Monthly AI brand attention, stacked sum of post scores: DeepSeek, Megvii, Alibaba, KIMI, Kuaishou, GLM, ByteDance, Others stacked over 24 dates from 2024-12 to 2026-11.

Brands

Brand Share of Voice

Score-weighted share of voice within the selected category's discussion — switch between AI, Tech, and Robot. Left: the category's monthly net sentiment trend. Right: brand SOV ranking for the category's latest data month.

2026-11 · MONTHLY
AI category monthly net sentiment trend+7.0+19.5+32.0+44.5+25.02024-122025-062025-122026-052026-11
AI category monthly net sentiment trend: 2024-12 +21.9 to 2026-11 +25.0, 24 points.
#BrandSOV %
1
Alibaba
61.4%
2
DeepSeek
16.5%
3
KIMI
9.0%
4
MiniMax
6.4%
5
GLM
3.9%
6
ByteDance
1.7%
7
Kuaishou
0.6%
8
Baidu
0.2%
9
Tencent
0.2%
10
Vidu
0.0%

Sentiment

Brand Sentiment Split

ALL-TIME · 2008 → 2026-11-08

All-time sentiment composition for the top 15 brands by post volume in the selected category — switch between AI, Tech, and Robot.

NegativeNeutralPositive
All-time AI brand sentiment split0%25%50%75%100%DeepSeek: 28% positive, 59% neutral, 12% negative (n=11953)+28%DeepSeekAlibaba: 31% positive, 64% neutral, 5% negative (n=11578)+31%AlibabaByteDance: 31% positive, 62% neutral, 7% negative (n=7945)+31%ByteDanceGLM: 28% positive, 60% neutral, 13% negative (n=6050)+28%GLMMiniMax: 34% positive, 59% neutral, 8% negative (n=5807)+34%MiniMaxKIMI: 30% positive, 58% neutral, 12% negative (n=5645)+30%KIMIKuaishou: 23% positive, 72% neutral, 5% negative (n=4898)+23%KuaishouBaidu: 15% positive, 75% neutral, 10% negative (n=2077)+15%BaiduTencent: 34% positive, 60% neutral, 5% negative (n=1371)+34%TencentVidu: 7% positive, 91% neutral, 2% negative (n=1188)+7%ViduSkywork: 9% positive, 89% neutral, 2% negative (n=880)+9%SkyworkMegvii: 3% positive, 93% neutral, 4% negative (n=744)+3%Megvii
All-time AI brand sentiment split
NamePositive %Neutral %Negative %
DeepSeek285912
Alibaba31645
ByteDance31627
GLM286013
MiniMax34598
KIMI305812
Kuaishou23725
Baidu157510
Tencent34605
Vidu7912
Skywork9892
Megvii3934

Brands with ≥ 300 all-time posts in the category, top 15 by post count.

Hot posts

Hot Posts

TOP 10 BY SCORE · POOLED PER SLICE

One ranked list of what actually blew up: the top 10 posts by Reddit score within the selected slice. Filter by sentiment — Positive, Negative, or Neutral — by week, month, or all time, and by category and brand.

  1. positive post“Yangwang U9X (BYD) have hit over 500 KM/h in Abu Dhabi highway top-speed run. German racing driver Marc Basseng achieved the speed during a…”🔥15,023
  2. positive post“Convincingly three-dimensional chinese calligraphy that looks like it's floating in rural China”🔥12,066
  3. positive post“Official Statement: Qwen Models Will Stick to Open Source to the End!”🔥5,120
  4. positive post“Yangwang U9X (BYD) have hit over 500 KM/hr in Abu Dhabi highway top speed run. German racing driver Marc Basseng achieved the speed during a…”🔥3,285
  5. positive post“Thank you for protecting us, great firewall”2,681
  6. positive post“Despite the challenges, this man is earning his living by delivering food on a three-wheeler. A beautiful example of determination and self-…”2,059
  7. positive post“‘It’s only when you see 49-ton trucks in China running on batteries that you realize how serious electrification is’: Octopus Energy CEO Gre…”1,948
  8. positive post“Giant enclosed membrane structures now cover large excavation zones on construction sites across China! They block over 95% of dust and cut…”1,861
  9. positive post“Kimi-K3.1-Pro is now open-weights”1,447
  10. positive post“"Absolutely incredible: MIT researchers say GPT-6 Astra improved a small Qwen model’s math score from 7.9% to 48.1% by directly editing just…”1,370

Pool tiers (score floors): weekly lists cover the collection era (since 2026-03) at score ≥ 30; monthly lists cover the last 24 months at score ≥ 100 — months since 2026-03 also draw on the score ≥ 30 collection-era pool; the all-time floor is score ≥ 300, with the two recent tiers layered on top. Neutral posts are included at the same floors. Pool keeps the top 10 per period for each sentiment, category, and brand; combined category × brand filters may surface fewer than 10, as may slices below a tier's floor. Weekly filtering before 2026-03 is deliberately not offered: per-week coverage before collection start is sparse backfill and would bias the lists. Absolute scores across 2026-03 carry the collection-structure change. Dates UTC.

Communities

Top Communities

ALL-TIME · 2008 → 2026-11-08

Where China-tech discussion concentrates. Filter by category or brand; rank by score, sentiment, subscribers, or post volume.

#SubredditTotal score
1
r/worldnews
11.8M
2
r/technology
5.8M
3
r/interestingasfuck
4.2M
4
r/nextfuckinglevel
3.1M
5
r/Damnthatsinteresting
2M
6
r/pics
1.7M
7
r/memes
1.6M
8
r/TikTokCringe
1.5M
9
r/news
1.4M
10
r/interesting
1.4M

Slices under 5 posts excluded.

Authors

Top Authors

ALL-TIME · 2008 → 2026-11-08

The most influential authors in China-tech discussion. Filter by category or brand; rank by score, volume, or sentiment.

#AuthorTotal score
1
maxwellhill
476.1K
2
DoremusJessup
378.2K
3
ManiaforBeatles
343.7K
4
esberat
321.7K
5
c-k-q99903
285.4K
6
Wagamaga
272.3K
7
DaFunkJunkie
263.8K
8
elonmuskatemyson
263.2K
9
flyingcatwithhorns
247.9K
10
mczack13
241.5K

Pool: all-time top-100 authors per brand and per category by score.

Topics

Topic Matrix

ALL-TIME · 2008 → 2026-11-08

What the discussion is actually about. Word cloud: the most-discussed content tags (noise-filtered), sized by score, colored by net sentiment — hover for details. Table: core topic ranking.

Positive (NSS > +5)NeutralNegative (NSS < −5)
Topic word cloud, sized by total score and colored by net sentimentTikTokChinaCritiqueUser_ExperiencePolicyContent Discovery & CurationCultureHuman-RightsPoliticsGeopoliticsBeijingShanghaiGenocideTrumpTechnologyPolitical & Regulatory ScrutinyCensorshipCOVID-19US-China Geopolitics & Security BansArts & LifestyleSocial ControlSurveillance & CensorshipTikTok_ContentSkylineEveryday-LifeTaiwanOlympicsHong-KongMemesSafetyHuaweiHumorSportsMemeHong_KongCompanyPollutionTemuComparisonHong KongXi_JinpingAI Development
#TopicTotal score
1
Geopolitics_and_Sanctions
20.9M
2
Hardware_and_Robotics
7.4M
3
Censorship_and_Safety
5.4M
4
Market_and_Macro_Economy
4.7M
5
Policy_and_Regulation
4.2M
6
Corporate_Strategy
3.5M
7
Model_Capabilities
1.9M
8
Tech_Comparison
1.8M
9
Data_Privacy
1.4M
10
UI_and_UX
820.8K

Use cases

Use Case Distribution

ALL-TIME · 2008 → 2026-11-08

What people actually use each brand for. Word cloud: use cases sized by post volume, colored by net sentiment — hover for details. Table: ranking by the selected metric.

Positive (NSS > +5)NeutralNegative (NSS < −5)
Use case word cloud, sized by posts and colored by net sentimentVideo_GenerationInvestment_and_Market_AnalysisCoding_and_Web_DevAI_Agents_and_WorkflowsCultural_and_Social_PulseImage_GenerationBrand_Trust_and_Public_ImagePrompt_EngineeringDigital_Avatars_and_RoleplayLogistics_and_Supply_ChainMusic_and_AudioData_Analysis_and_LogicUI_UX_DesignDocument_and_ProposalWeb_Search_and_RetrievalTranslation_and_LocalizationData_PrivacyHardware_and_RoboticsGamingContent_CreationPolicy_and_RegulationTech_Comparison3D_ModelingCreative_WritingMarketingWeb_App_BuildingResearch_and_Analysis3D_Model_Generation3D_World_GenerationAnimationCensorship_and_SafetyGeopolitics_and_SanctionsPhotographyWorkflow_Automation3D_Asset_Creation3D_Asset_GenerationAccessibility_ToolsAd_ProductionAdvertisingAI_ArtAI_MarketingAI_ResearchAudio_GenerationAudio_ProcessingAutomationBusiness_EfficiencyCareer_AdviceCommunication_and_ProductivityComputer_VisionContent_and_MarketingConversational_AICopywriting_and_ProposalCorporate_StrategyCost_OptimizationCustomer_SupportDigital_MarketingE_CommerceEducational_ContentFitness_TrackingGame_DevelopmentInteractive_StorytellingMarketing_AutomationMarketing_ConsultingMarketing_ContentMedia_WatchingMultisensory_StorytellingOperations_ManagementPricing_and_CostProductivity_AppsRAGReal_EstateResearchResearch_TasksRoleplaySales_ProspectingScience_PurposesSocial_MediaSocial_Media_AutomationSocial_Media_ContentStorytelling
#Use casePosts
1
Video_Generation
14,525
2
Investment_and_Market_Analysis
12,478
3
Coding_and_Web_Dev
10,863
4
AI_Agents_and_Workflows
9,829
5
Cultural_and_Social_Pulse
8,900
6
Image_Generation
6,858
7
Brand_Trust_and_Public_Image
5,863
8
Prompt_Engineering
4,977
9
Digital_Avatars_and_Roleplay
4,292
10
Logistics_and_Supply_Chain
3,640

Aggregated from view_usecase_distribution (use case × category × brand); NSS re-derived from summed pos/neg/post counts.

Full-history analysis by post publish date (2008 → data cutoff). Continuous collection runs since 2026-03; absolute-volume comparisons across 2026-03 carry a collection-structure change. Sub-30-post slices are suppressed as insufficient data. All timestamps UTC.

What the Reddit Market Index is

The Reddit Market Index condenses 266,834 Reddit posts about China tech and AI — spanning 945 profiled subreddits and 28 tracked brands — into monthly sentiment, attention, and share-of-voice series, plus community, author, topic, and use-case rankings drawn from 165,676 profiled authors. It exists to answer one question with data instead of anecdotes: how does global Reddit actually talk about China tech and AI, and how is that changing?

How to read the index

Two kinds of metrics appear on this page. Ratio metrics — net sentiment score (NSS), share of voice, and sentiment shares — are comparable across the full 2008-to-present history, because they divide out collection volume. Absolute-volume metrics — post counts and total scores — carry a collection-structure change in 2026-03, so cross-period volume comparisons are directional rather than exact; every chart built on absolute volumes says so in its footnote.

Methodology

Analysis covers the full post history by publish date, from 2008 to the latest data date shown in the "Data as of" badge. NSS = (positive posts − negative posts) × 100 / total posts. Share of voice is score-weighted, not post-count-weighted. Any filter combination with fewer than 30 posts is suppressed as insufficient data rather than shown as an unstable percentage. Relative time windows are anchored to the latest data date, not to the current clock. All timestamps are UTC.

Data access

The dashboard is free to read and cite. The full dataset is not available for download; teams that need it can apply for API access, and brands can ask to be added to the tracking pool. Both go through one email.

Apply for API access

Tell us who you are and what you want to build. We reply by email, usually within two working days.

Request a brand

Tell us which brand to add to the tracking pool. We reply by email once it is live or if we need more detail.

Explore the dataset →

Or write tosupport@keepreal.cc

Cite this index

When referencing the Reddit Market Index in articles, research, or reports, please cite it with the data cutoff date so readers know which snapshot you used:

KeepReal Reddit Market Index — China tech & AI on Reddit. Data as of 2026-11-08. https://keepreal.cc/data/reddit-market-index

TL;DR

  • One live index of China tech & AI discussion on Reddit: 266,834 posts across 945 subreddits, 132 brands, 165,676 profiled authors.
  • Ratio metrics (net sentiment, share of voice, sentiment shares) are comparable across the full 2008-to-present history; absolute volumes carry a 2026-03 collection change.
  • The dashboard is free to read and cite, with a visible data-cutoff date and a ready-to-paste citation; the full dataset is not downloadable, and API access is available on application.

FAQ

What is NSS (net sentiment score)?

NSS = (positive posts − negative posts) × 100 / total posts. It ranges from −100 to +100, and because it is a ratio rather than a volume, it stays comparable across the full monitoring history.

Why do absolute volumes shift around 2026-03?

Continuous collection started in 2026-03, which changed how many posts enter the corpus per period. Ratio metrics are unaffected; absolute post counts and scores across that boundary are directional, and affected charts are footnoted.

How fresh is the data?

Every module is stamped with a "Data as of" date equal to the latest post publish date in the corpus. The page refreshes its data assembly at most once every 24 hours; if a live refresh fails, the last good snapshot is served and labeled as a cached snapshot.

Can I download or cite the index?

Cite it freely: the citation block gives a ready-to-paste reference with the data-cutoff date. The full dataset is not available for free download; teams that need it can apply for API access at support@keepreal.cc. The underlying corpus of raw Reddit post text is not redistributed.

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